Home » Top 8 Email Marketing Services for Small Businesses

Top 8 Email Marketing Services for Small Businesses

Do you want to find an email marketing service to easily engage your audience and grow your business?

Email marketing is more powerful than ever when it comes to converting visitors into long-term customers. It helps you build relationships, create brand awareness, and increase sales and revenue.

However, ensuring you have the right email marketing service will have a huge impact on the success of your campaigns.

Below we have compiled a list of the best email marketing services so you can choose the one that best suits your business.

What to look for in a good Email Marketing Services for email marketing platform

There are about 4.6 billion active email users in the world. And an average of 320 billion emails are sent every day. That means each person receives about 69 emails a day, including commercial emails, digital marketing emails and spam.

It’s not easy to stand out in a crowded inbox. That’s why it’s so important to choose the right email service that provides you with all the tools you need to make your campaigns a success.

When looking for an email marketing service, we suggest you pay attention to the following:

  • Attractive templates to create attractive emails
  • Customization options and an easy-to-use email builder
  • Options to create drip series and triggered emails to automate processes
  • Support for mass and broadcast emails
  • High delivery rate so that emails arrive in the inbox and not in the spam box
  • Contact segmentation to interact with subscribers based on their interests.
  • Analytics and performance to track email deliveries and improve results
  • Email and phone support

These platforms will provide you with a solid infrastructure that ensures that emails reach the subscriber’s inbox and not the spam folder.

They will also help you meet email marketing requirements such as opt-out options. We have selected the platforms below based on these factors and have also taken into account their cost so you can decide if they fit your budget and your business needs.

8 Best Email Service Email Marketing Services for Providers

  1. Constant Contact – #1 and Smarter Email Marketing Service
  2. Sendinblue – Complete SMS and Email Marketing Software for Businesses
  3. Omnisend – Best Email Marketing for Ecommerce
  4. HubSpot – The best email marketing and CRM software
  5. AWeber – The Best AI-Powered Email Marketing Platform
  6. Drip – Best Email Marketing Automation Tool
  7. ConvertKit – Best Email Platform for Publishers and Content Creators
  8. Moosend – The Best Free Email Marketing Automation Tool

1. Permanent contact

Constant Contact is hands down the best email marketing service in the industry. It comes with tons of customizable email templates and advanced tools to help you succeed with your email marketing campaigns.

When you get started, Constant Contact will ask you to choose your industry and your previous experience with email. Based on your selections, you’ll get personalized content and promotional ideas to help you improve your email marketing.

Take a look at the Constant Contact dashboard:

Constant Contact offers unmatched support with live chat, email, and discussion forums. They also have an extensive knowledge base and resources.

While most email marketing services offer a 14-day free trial to test out the service, Constant Contact gives you full access to their tools for 30 days.

Featured

  • Ease of use
  • Easy setup and installation
  • Automated campaigns and drip series
  • Audience segmentation to target subscribers
  • Other marketing features for faster growth
  • Analytical reports and metrics to track success in real time

Free Plan : Constant Contact doesn’t have a free plan but offers a 30-day free trial. You can extend this period to 60 days by using our indonesia email list 5 millions contact leads exclusive to IsItWP users.

Premium Plans : Constant Contact starts at $9.99 per month. The price increases based on the number of contacts you have.

Get started with Constant Contact today .

2. sendinblue

indonesia email list 5 millions contact leads

Sendinblue is one of the best email and SMS marketing software designed to be simple even for an absolute beginner. You can start running professional email marketing campaigns without any prior experience.

SendinBlue has a drag and drop builder that allows you to create stunning emails even if you have no design skills.

You can then organize your subscribers into segments. This allows you to target different groups with personalized autoresponders based on what they’re interested in. You can even edit the subject lines of these emails to improve click-through rates.

This platform is ideal for businesses that want a quick and easy solution for email marketing.

Featured

  • For beginners
  • Marketing Automation Features
  • Smart segmentation
  • AI-based system to send emails at the perfect time
  • Pay only for emails you actually send
  • A/B testing to find the best performing campaign

Free Plan : The free lite version allows you to send 300 emails per day to an unlimited number of contacts.

Premium Plans : From $25 for 20,000 emails per month and no daily sending limit.

Get started with Sendinblue today .

3. Omniscient

Omnisend is an elevate your brand with stylish and creative qr codes service focused on eCommerce, SMS, and automation. It allows you to create beautiful, shoppable emails using templates and a drag-and-drop editor.

Even with the free plan, you’ll still get a feature-packed platform. It includes professional-looking email templates, pre-built automations and workflows, pop-ups, and sign-up forms. You can keep your contact list organized with unlimited segmentation.

Plus, you’ll get reports on your sales and performance. And you can use A/B testing to find out what works with your audience.

Featured

  • Predefined automations
  • Welcome Series
  • Cart abandonment emails
  • Transactional emails
  • Robust segmentation
  • SMS Marketing

Free Plan : The free lite version allows you to send 500 emails per month to 250 contacts. It also includes up to 60 SMS and 500 web push notifications. You don’t need a credit card to sign up. It’s ideal for new businesses that need a simple plan to get started.

Premium Plans : From €16 per month for 6,000 emails per month and 500 contacts.

Get started with Omnisend today.

4. HubSpot

HubSpot , known for its popular CRM software , also offers a powerful email marketing solution for small businesses.

With email marketing and CRM working together, you can create highly personalized campaigns to increase click-through and open rates.

HubSpot comes with a drag-and-drop editor that makes it easy to create email newsletters without designers or IT experts.

Plus, there are over 20 customizable, goal-based qatar data you can use to get started quickly.

You’ll also have access to additional marketing tools through HubSpot’s Marketing Hub, including a free form builder, landing pages, live chat , and more.

Featured

  • Easy to set up and use
  • Detailed analysis of email interaction
  • Integrated A/B testing and delivery time optimization
  • Email segmentation using smart rules
  • Automatic responses
  • CRM Integration
  • Available as a WordPress plugin to send emails without leaving the WordPress dashboard

Free Plan : The free plan allows you to send 2,000 emails/month to an unlimited number of subscribers, no credit card required.

Premium Plans : Start at $45/month for additional features and the ability to remove HubSpot branding.

Get started with HubSpot today .

5. AWeber

AWeber is one of the oldest and most popular lead generation services for small businesses. It comes with all the essential tools you need to grow your email list.

You can design email newsletters with stunning pre-designed templates. There is also a drag-and-drop email builder to customize templates and change the email design.

AWeber also allows you to automate email sequences to streamline your workflow.

Best of all, you can integrate AWeber with your WordPress website, landing page builder, or opt-in form builder with ease.

AWeber’s customer support options include live chat, phone, and ticket-based emails.

Featured

  • Email, landing pages and web push notifications
  • Professional templates and images to create emails
  • Behavior automation
  • Labeling of purchases/cart abandonment
  • Segmentation and customer segmentation
  • Advanced Audience/Account Analytics

Free Plan : Free plan up to 500 subscribers with limited features. There is also a 30-day free trial in the pro version.

Premium Plans : Starting at $29.99/month. You can save even more by billing annually, as the price drops to $20/month.

Get started with AWeber today .

6. drip

Drip is a popular email marketing platform focused on eCommerce stores.

It comes with built-in tools to improve customer acquisition and build profitable relationships.

Plus, Drip includes smart marketing automation , making it more than just a typical email marketing service. It allows you to have deeper conversations with your customers and send emails at the right time by understanding their purchasing intent and behavior.

You can customize your messages based on behaviors like cart abandonment, first-time users, returning website visitors, people who clicked a link on your site, and more.

There are also plenty of integrations so you can send text messages, display Facebook ads, and much more based on your client’s workflow.

Featured

  • Easy-to-use interface with a visual email builder
  • Create welcome email series and other drip campaigns
  • Library of pre-built workflows and proven strategies
  • Customizable Lead Generation Forms
  • Automations to nurture customers after purchase
  • A/B testing to optimize results

Free Plan : There is no free plan, but they do offer a 14-day free trial.

Premium Plans : Starting at $39/month. This allows you to send unlimited emails to 500 active subscribers. The price increases as your contact list grows.

Get started with Drip today .

7. ConvertKit

ConvertKit is the best email marketing tool for content creators like bloggers, podcasters, and YouTubers.

With ConvertKit, you can create engaging forms and send personalized emails to individual subscribers.

ConvertKit also makes email automation easy for anyone to understand. For example, you can use their visual automation builder to create powerful automated email funnels that help you guide a visitor through a value journey.

Featured

  • Beautiful landing pages , signup forms and link pages
  • Intuitive user interface and email editor
  • Powerful Sales Funnels and Email Marketing
  • Email Rules and Triggers for Automation
  • Segmentation and customer segmentation
  • Tons of marketing integrations

Free Plan : Free plan for up to 300 subscribers with limited features and functionality. Additionally, ConvertKit allows you to sign up for a 14-day free trial so you can test out the service without any commitment.

Premium Plans : Starting at $9/month, you’ll have access to advanced features like free migration service and automated funnels and sequences.

Get started with ConvertKit today .

8. Moss End

Moosend is another popular and affordable email marketing service for small businesses. It includes everything you need to create email campaigns that drive results.

You can start by using one of Moosend’s professionally designed email templates – there are over 70 to choose from. Or, you can create your own custom email template from scratch using the drag-and-drop editor.

Moosend also offers powerful marketing automation workflows to put your campaigns on autopilot. Choose from pre-made, tested recipes or create your own recipe – no coding required.

To build your email list , you can also use Moosend to create opt-in forms, floating bars, pop-ups, and landing pages.

Featured

  • Drag and drop email editor
  • Freelance mobile editor
  • A/B Testing, Heatmaps, and Email Analytics
  • AI-based product recommendations
  • Simple list segmentation

Free Plan : You can create a free account valid for 30 days. It gives you access to an unlimited number of emails and automation workflows.

Premium Plans : Start from $9/month and come with advanced features like transactional emails and live chat support.

Get started with Moosend today .

Bonus: Other Email Marketing Services Worth Mentioning

Here is our list of honorable mentions among the best email marketing software:

1. GetResponse

 

GetReponse gives you access to a top-notch inbound marketing solution. You can grow your audience and find new customers using their suite of free marketing and lead generation tools.

Highlights:

  • Transactional and email marketing
  • Website Builder
  • Paid Ads
  • Pop-up forms
  • Self-answers
  • Website Tracking
  • Live and on-demand webinars

There is a free plan for new businesses. Plans start at €13.30 per month (for a 24-month plan).

2. ActiveCampaign

ActiveCampaign is an all-in-one solution for email marketing, marketing automation, and CRM tools. It is aimed at eCommerce, B2B, and B2C businesses.

The platform helps you build strong brand relationships through targeted email marketing strategies.

Highlights:

  • Email distribution and activation
  • Segmentation and targeted emails
  • Auto-Responders and Scheduling
  • Sales funnels

There is a free trial available. Plans start at $29 per month. The cost depends on the number of contacts you have, not the number of emails you send.

3. mailerlite

Mailerlite lets you create and manage emails with ease. You can also automatically segment subscribers, making it much easier to manage your contact list and get real results.

Mailerlite allows you to create popups to keep your visitors engaged and get them to take action.

Highlights:

  • Drag and drop editor and pre-designed templates
  • Create websites, landing pages, popups and forms
  • A/B testing and analysis
  • Sell ​​digital products
  • Automated workflows and segmentation
  • Powerful integrations with Stripe, Salesforce, Zapier and more

There is a free plan for up to 1,000 subscribers and 12,000 emails per month. To grow your contact list and have access to unlimited emails, plans start at just €9 per month.

4. mailchimp

Mailchimp is very popular for its free forever email marketing plan, making it the best option for businesses just starting out.

Mailchimp’s pro features are powerful and affordable for marketers of all sizes, whether you’re a blogger, a local business, or a fast-growing enterprise.

You’ll have pre-designed templates and segments ready to create professional emails in no time.

And connecting Mailchimp to your WordPress website or eCommerce store is super easy. Plus, you’ll find hundreds of integrations with apps you already use.

Highlights:

  • Create emails, social media ads and landing pages from one place
  • Smart audience management tools
  • Flexible templates
  • AI-based creative assistant
  • Data, perspectives and recommendations

You can start using Mailchimp for free and upgrade your plan as you grow. The forever free plan gives you all the basic tools you need to send emails to up to 2,000 contacts.

Paid plans start at $9 per month for 1,000 contacts and increase based on the number of subscribers you have.

There you have it. That’s our list of the best email marketing providers for small businesses. If you’re still undecided, here’s our recommendation.

What is the BEST Email Marketing service?

With so many options, it’s hard to choose the right one for your business. So here’s our expert recommendation:

If you run a small business or are just getting started with email marketing, Constant Contact is the best email marketing service for you.

It comes with all the features you need to grow your email list and engage with your audience. Plus, you can avail their 60-day free trial without any contract or commitment. This way, you can experiment and get to know their tools before you have to start paying.

If you are running an online store where you want to personalize emails based on user behavior such as abandoned carts, first-time users, return buyers, etc., then we recommend you use Drip . They have an easy-to-use drip campaign funnel builder that allows you to trigger action-driven campaigns.

If you’re a professional blogger or content creator who wants to send automated emails that feel personal while increasing your engagement and revenue, then ConvertKit is for you. It’s designed to help you market and monetize your work and build a strong brand.

How to Grow Your Email List FAST!

Most email marketing services allow you to create signup forms that you can add to your site so visitors can subscribe.

These forms are usually a simple template that is easily overlooked by visitors, so your email list can grow, but slowly.

Instead, you’ll want to target your visitors at the right time and place with impactful offers they can’t refuse. You can offer a free eBook, checklist, guide, or any other lead magnet. And if you have a WooCommerce store, you can add a discount or freebie to their purchase if they sign up for your newsletter.

The best tool to explode your email list is OptinMonster .

OptinMonster is a powerful lead generation tool that is easy to use and really powerful at converting visitors.

You can create stunning opt-in campaigns for your website that include popups, slide-ins, floating bars and more.

This tool also comes with built-in targeting rules so you can control exactly when, where, and to whom your campaign appears. So, for example, you can show a popup right before someone leaves your site to get them to sign up instead of losing them forever.

To top it off, OptinMonster seamlessly integrates with all of the top email marketing service providers we mentioned above and dozens more. So all of your leads will be segmented and added to your contact lists automatically.

OptinMonster works with any type of website, including WordPress and HTML sites, and eCommerce platforms like Shopify, BigCommerce, and WooCommerce.

While OptinMonster is the #1 tool we recommend using to grow your email list, here are a few more email marketing tools you’ll want to use:

  • WPForms – Create contact forms, registration forms, testimonials, and more for your website.
  • SeedProd : Create stunning optin pages for your site with features like countdown timers, animated headlines, and social media sharing to maximize conversions.
  • RafflePress : Grow your email list in no time by hosting viral giveaways.
  • TrustPulse : Leverage social proof and fear of missing out to encourage visitors to sign up.

These tools are very popular in the market and help you boost your email marketing efforts.

Along with email marketing, we also recommend using web push notifications to connect with your visitors. Not everyone wants to share their email address and web push notifications allow them to subscribe to updates without revealing any information.

For this we recommend using PushEngage . It is a smart platform with powerful features to increase engagement and revenue.

FAQ: Best Email Marketing Service

1. Which email service is best for email marketing?

After examining the major players in the market, Constant Contact comes out on top in our opinion.

2. What is the best low-cost email marketing tool?

Except for Constant Contact and Drip, all of the email marketing service providers on this list offer a free starter plan. In our opinion, the best free email marketing service provider is Sendinblue. Their free plan has no limit on the number of subscribers.

3. What is the best mass email service?

SendinBlue is the best mass email service for all business owners.

4. Are there other email marketing platforms that are not listed here?

There are tons of email marketing services you can use. In this article, we’ve listed the best services that offer the features you really need to make your email marketing a success. Others include Ontraport, Mailjet, Campaign Monitor, Sendloop, MailPoet, Klaviyo, Marketo, Eloqua, Pardot by Salesforce, iContact, Emma, ​​TotalSend, InfusionSoft (now Keap), SharpSpring, and more.

5. What is the best email marketing automation service?

HubSpot and AWeber are two good email marketing automation services. If you are specifically looking for an eCommerce solution, Omnisend is your best bet.

6. Can I do mass email marketing from my Gmail or Outlook account?

Both Gmail and Outlook allow you to send mass emails, but they are not designed for this. We do not recommend using them for marketing purposes. These platforms impose strict limits on the number of emails you can send. However, you can use Gmail and Outlook to send professional emails internally and to communicate with clients and customers on a personal basis.

7. What is the best email marketing service for a small business?

Our #1 pick for the best email marketing service for small businesses is Constant Contact. It’s affordable, reliable, and scalable. In the long run, you’ll want to choose this platform as it offers everything you need to start and grow your business.

8. What is the best email marketing service for eCommerce?

Omnisend and Drip are the best email marketing services designed especially for eCommerce sites.

We hope we’ve given you a good overview of the best email marketing services and helped you choose the right one for your business. You may also be interested in driving traffic through search engines. Check out our guide: Complete Beginner’s Guide to WordPress SEO .

If you’re serious about your email marketing success, you’ll find these resources helpful:

  • Tools to automate email marketing and reduce administration time
  • Creating an Email Blast the Right Way (Non-Spam)
  • Create an email newsletter in 5 minutes (step by step)

These guides will help you improve your email marketing strategy so you can set up your process the right way and then focus on other areas of your business. 

 

Scroll to Top