Promote your brand through offline activities.
Make your website address simpler to remember.
Referral traffic
Referral traffic comes through external links to your site from other resources.
How to increase referral traffic:
Publish guest posts.
Participate in affiliate programs
Exchange links with trusted sites.
Traffic
Social traffic
This type of traffic mexico phone number list comes from social networks such as facebook, instagram, linkedin or twitter.
Tips for growing social traffic:
Publish regularly.
Use targeted advertising.
Create interactive content such as polls and videos
Paid traffic
Users who come what is an information request and how to work with it effectively to the site through contextual advertising (google ads) or social networks.
Recommendations:
Customize your advertising to your target audience.
Control the roi of your advertising campaigns.
Test creatives to improve performance.
Traffic
How to analyze traffic: key tools and metrics
To effectively manage traffic, you need to constantly analyze it. Use the following tools:
Google analytics
behavior on your site.
Key metrics:
Number of unique users.
Average time on site.
Bounce rate.
Yandex.Metrica
Suitable for russian-language consumer data sites and allows you to analyze traffic, segment your audience and set goals.
Possibilities:
Click map.
Conversion analysis
Alternative tools
Semrush: good for competitor analysis.
Ahrefs: a great choice for researching organic traffic and link building.
Hotjar: helps analyze user behavior through heatmaps.
Traffic
Step 1: optimize your content
Create useful articles that answer your audience’s questions.