These are ads that appear in google or yandex search results based on user requests. This type of advertising is most effective when the client is already interested in the product or service and is looking for a specific solution.
Advertising network
Ads are displayed on the latvia phone number list websites of search engine partners. For example, google ads includes the google display network, a network of websites where you can place banners, text, and image ads. Such advertising. Networks cover a huge audience, which allows you to reach even those users who are not yet ready to make a purchase, but may be interested in your offer.
Display advertising
Display ads include banners publish research and analytical reviews videos, and interactive formats. Their main goal is not only to attract. Traffic but also to increase brand awareness. Create a wide reach and build. Awareness at the early stages of interaction with the client.
Contextual advertising
Contextual advertising has a gambler data number of advantages that make it an integral part of any marketing strategy:
Targeting accuracy: the ability to precisely target ads to the right audience allows you to reduce advertising costs and increase conversion.
Pay per click you pay only for real
Flexibility: you can change campaign settings, adjust ads or keywords at any time, allowing you to quickly adapt to changing market conditions.
Measurability: each. Campaign can be. Analyzed precisely: how many clicks, conversions and sales the ads brought, as well as which ads perform best.
Contextual advertising
How to set up effective contextual advertising?
Now that you understand what contextual advertising is and how it works, let’s look at the basic steps for setting it up.