Home » News » Buying leads – does it really make sense?

Buying leads – does it really make sense?

In sales, everyone is hungry for new leads! And that’s quite clear – after all, good leads are the basis for every successful new deal.

But where do these leads really make come from? If you don’t have a constant flow of new leads, it’s natural that you’ll think about whether you could or should buy leads . The idea seems appealing. But how sensible is it?

Let’s take a look at this now and examine the individual aspects.

What are the options for buying leads?

Leads, or more precisely oman whatsapp data address and contact really make details of companies and/or people, can be obtaine in different ways from various sources. The prices can vary extremely – depending on the type of source, data depth, quality, timeliness and usability.

Address publishers: Address publishers often have very extensive databases about companies, sometimes with department-specific contacts and other attributes, such as certain IT systems used. There are a wide variety really make of providers with a wide range of focuses.

IHK: Many chambers of industry and monitoring and analysis of results commerce offer the purchase of company addresses of their member companies.

Lead generation companies: There are companies that specialize really make in generating leads (e.g. with competitions) in order to sell them to other companies.

Inquiry portals: There are websites or portals that are tailore to specific offers or services and allow visitors to make an inquiry about the topic. This is then sold to several or many companies, often at a high price.

Industry directories: Industry really gambler data make associations or other directories often make it possible to purchase relevant addresses.

Trade fair or event companies: Trade fair or event organizers often collect information from exhibitors and participants. This data is sometimes sold as leads to intereste companies.

Partners: By collaborating with other. I therefor companies, it may really make be possible to use the corresponding data sets of this. I therefor partner for your own marketing or sales purposes.

When can it make sense to buy leads?

The use of purchased leads really make or addresses. I therefor can still be useful today, especially in the area of ​​classic postal mailings.

Scroll to Top